Crowdfunding and Uncertain Decision Problems—Applying Shannon Entropy to Support Entrepreneurs

Valerie Busse, Christine Strauss

Veröffentlichungen: Beitrag in BuchBeitrag in Buch/SammelbandPeer Reviewed

Abstract

Crowdfunding has become an interesting and widely accepted alternative to finance start-ups and projects. This paper presents an introductory motivation by making transparent recent developments in crowdfunding; furthermore, it provides insights into the decision-making of the involved crowdfunding actors in their triadic relationship. Based on empirical data collected from five in-depth expert interviews we identified several factors, which influence the behavioral decision process of an entrepreneur when making a choice on a crowdfunding platform for their crowdfunding campaign. On the example of two of those identified factors we formalize the entrepreneur’s decision process using Shannon Entropy and give a numerical example. Results are interpreted and directions for further research are given.

OriginalspracheEnglisch
TitelDevelopments in Information & Knowledge Management for Business Applications
Redakteure*innenNatalia Kryvinska, Aneta Poniszewska-Maranda
ErscheinungsortCham
Herausgeber (Verlag)Springer
Seiten289-304
Seitenumfang16
Band2
ISBN (Print)978-3-030-76631-3
DOIs
PublikationsstatusVeröffentlicht - 2021

Publikationsreihe

ReiheStudies in Systems, Decision and Control
Band376
ISSN2198-4182

ÖFOS 2012

  • 502050 Wirtschaftsinformatik
  • 502007 E-Commerce
  • 502054 Entrepreneurship

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