Regulatory focus and reliance on implicit preferences in consumption contexts

Arnd Florack, Malte Friese, Martin Scarabis

Veröffentlichungen: Beitrag in Fachzeitschrift › Artikel › Peer Reviewed

Originalsprache	Englisch
Seiten (von - bis)	193-204
Seitenumfang	12
Fachzeitschrift	Journal of Consumer Psychology
Jahrgang	20
Ausgabenummer	2
DOIs	https://doi.org/10.1016/j.jcps.2010.02.001
Publikationsstatus	Veröffentlicht - 2010
Extern publiziert	Ja

ÖFOS 2012

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AU - Friese, Malte

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