Smart Retailing Technologies to counter current Retail Challenges - An Assessment of Impacts

Veröffentlichungen: Beitrag in BuchBeitrag in KonferenzbandPeer Reviewed

Abstract

Smart Retailing (SR) is discussed in the current literature as a possible answer of brick-and-mortar stores to the challenges created by the rise of e-commerce. This study aims to assess the current state of research in SR and evaluate its potential to confront the challenges that have arisen in the industry. First, based on a literature review of key journals in the field, a classification of relevant SR technologies was conducted. As a result, the three categories: (i) service-oriented, (ii) business process-oriented, and (iii) hybrid SR technologies, were created and discussed in detail. Second, fundamental benefits and challenges associated with the implementation of SR at the point-of-sale (PoS) are derived and discussed. Third, a comparison of specific areas of impact for implementing the individual technologies was carried out. Overall, this work has taken further steps to provide more insights into the potential of SR in future retail scenarios, regarding the challenges faced by brick-and-mortar retail.

OriginalspracheEnglisch
TiteliiWAS2021: The 23rd International Conference on Information Integration and Web Intelligence
Redakteure*innenEric Pardede, Maria Indrawan-Santiago, Pari Delir Haghighi, Matthias Steinbauer, Ismail Khalil, Gabriele Kotsis
ErscheinungsortNew York, NY
Herausgeber (Verlag)ACM
Seiten586-595
Seitenumfang10
ISBN (elektronisch)978-1-4503-9556-4
DOIs
PublikationsstatusVeröffentlicht - 2021
Veranstaltung23rd International Conference on Information Integration and Web Intelligence, iiWAS 2021 - Virtual, Online, Österreich
Dauer: 29 Nov. 20211 Dez. 2021

Publikationsreihe

ReiheInformation Integration and Web-based Applications & Services : Proceedings of the ... International Conference on Information Integration and Web-based Applications & Services

Konferenz

Konferenz23rd International Conference on Information Integration and Web Intelligence, iiWAS 2021
Land/GebietÖsterreich
OrtVirtual, Online
Zeitraum29/11/211/12/21

ÖFOS 2012

  • 102029 Praktische Informatik
  • 502050 Wirtschaftsinformatik
  • 502019 Marketing
  • 502052 Betriebswirtschaftslehre

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