AIS - a Metric for assessing the Impact of an Influencer's Twitter Activity on the Price of a Cryptocurrency

Kevin Miller, Kristof Böhmer

Publications: Contribution to bookContribution to proceedingsPeer Reviewed

Abstract

Individual users on social media platforms like Twitter can significantly volatile assets, including cryptocurrencies. However, current research has overlooked this aspect, focusing on sentiment analysis that includes all posts from all users. Making it challenging to detect trends caused by individuals. To address this gap, we introduce the Asset Influence Score (AIS), a percentage-based metric that assesses the likelihood of a newly issued tweet aligning with periods of heightened trading activity. By analyzing price data and tweets concurrently, we identify correlations that enable to predict the likelihood of specific users’ tweets co-occurring with increased trading activity. Evaluating the AIS using a publicly available prototype and Twitter data from 2020 to 2023, we find that using the AIS as a buy signal outperforms buy-and-hold and technical trading strategies while maintaining high liquidity. Demonstrating the applicability of AIS in improving trading decisions and identifying key individuals on social media platforms.

Original languageEnglish
Title of host publicationCooperative Information Systems
Subtitle of host publication29th International Conference, CoopIS 2023, Groningen, The Netherlands, October 30–November 3, 2023, Proceedings
EditorsMohamed Sellami, Walid Gaaloul, Maria-Esther Vidal, Boudewijn van Dongen, Hervé Panetto
Place of PublicationCham
PublisherSpringer
Pages41-58
Number of pages18
ISBN (Electronic)978-3-031-46846-9
ISBN (Print)978-3-031-46845-2
DOIs
Publication statusPublished - 2024
Event29th International Conference on Cooperative Information Systems - Groningen, Netherlands
Duration: 30 Oct 20233 Nov 2023
https://coopisconference.org/

Conference

Conference29th International Conference on Cooperative Information Systems
Abbreviated titleCoopIS 2023
Country/TerritoryNetherlands
CityGroningen
Period30/10/233/11/23
Internet address

Austrian Fields of Science 2012

  • 102022 Software development

Keywords

  • Cryptocurrency
  • Prediction
  • Social Media Analysis
  • Trading Indicator
  • Twitter

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