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All roads lead to hate? Examining five prediction paths for online incivility and intolerance perpetration

Publications: Contribution to journalArticlePeer Reviewed

Abstract

This two-wave panel survey puts five pathways (i.e., antisocial and prosocial personality, intergroup identity conflict, recent victimization experiences, social media habits) against each other to test their unique over-time relationship with digital hate perpetration. Using autoregressive structural equation modeling, psychopathy, need for social approval, and recent victimization emerged as universally relevant for both incivility and intolerance. Notably, recent victimization had the strongest link, highlighting that breaking victimization-perpetration cycles may be key in combating digital hate. Furthermore, Machiavellianism and social media habits selectively predicted online intolerance. All these generally and selectively relevant paths point toward distinct opportunities to reduce aggressive communication.

Original languageEnglish
JournalJournalism & Mass Communication Quarterly
Early online date21 Apr 2026
DOIs
Publication statusE-pub ahead of print - 21 Apr 2026

Funding

The authors disclosed receipt of the following financial support for the research, authorship, and/or publication of this article: This research was supported by the European Research Council (ERC) as part of the ERC Advanced Grant project Digital Hate: Perpetrators, Audiences, and (Dis)Empowered Targets (DIGIHATE; Grant Agreement ID: 101055073).

Austrian Fields of Science 2012

  • 508007 Communication science

Keywords

  • digital hate
  • perpetration
  • intolerance
  • hate speech
  • incivility

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