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Bridging the Marketing Theory/Practice Gap and the Competitiveness of New Europe: 8th EMAC Regional Conference, Timisoara

  • Florin Foltean (Editor)
  • , Udo Wagner (Editor)
  • , Calin Veghes (Editor)

Publications: Book › Proceedings › Peer Reviewed

Original languageEnglish
Place of PublicationTimisoara
PublisherEuropean Marketing Academy
Publication statusPublished - 2017

Austrian Fields of Science 2012

  • 502019 Marketing

Keywords

  • HBE
  • BWL

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