Cognitive effects of political mass media.

Publications: Contribution to bookChapter

Abstract

This chapter reviews the major lines of research on five prominent concepts of political communication research linked to the cognitive effects of political mass media: Knowledge gains and gaps, cultivation, agenda setting, priming, and framing. Basic ideas, typical methodologies, key findings and the cognitive processes behind the concepts are discussed in detail, common conceptual roots are identified, and key methodological challenges are highlighted. Finally, some of the overlaps and differences between the approaches are discussed in order to take a step toward a more integrative and coherent view of cognitive media effects in political communication. The chapter argues that both empirical and theoretical advances are needed to get to a better and less fragmented understanding of cognitive media effects in political communication.

Original languageEnglish
Title of host publicationPolitical Communication
EditorsCarsten Reinemann
Place of PublicationBerlin
PublisherWalter de Gruyter
Pages547-568
Number of pages22
Volume18
ISBN (Electronic)9783110238174
ISBN (Print)9783110238167
DOIs
Publication statusPublished - 28 Jul 2014

Publication series

SeriesHandbooks of Communication Science (HoCS)

Austrian Fields of Science 2012

  • 508007 Communication science
  • 508014 Journalism

Keywords

  • Accessibility
  • Agenda-setting
  • Availability
  • Cultivation
  • Framing
  • Knowledge gain
  • Knowledge gap
  • Priming

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