Let’s play on Facebook: using sentiment analysis and social media metrics to measure the success of YouTube gamers’ post types

Flora Poecze; Claus Ebster; Christine Strauss

doi:10.1007/s00779-019-01361-7

Let’s play on Facebook: using sentiment analysis and social media metrics to measure the success of YouTube gamers’ post types

Flora Poecze, Claus Ebster, Christine Strauss

Department of Accounting, Innovation and Strategy

Publications: Contribution to journal › Article › Peer Reviewed

Original language	English
Pages (from-to)	901–910
Number of pages	10
Journal	Personal and Ubiquitous Computing
Volume	26
Issue number	3
DOIs	https://doi.org/10.1007/s00779-019-01361-7
Publication status	Published - Jun 2022

Funding

Open access funding provided by University of Vienna.

Austrian Fields of Science 2012

509014 Game research
502050 Business informatics
502019 Marketing

Keywords

Online gaming
Self-marketing
Sentiment analysis
Social media metrics
ANTECEDENTS
TWITTER
MOTIVATIONS

Access to Document

10.1007/s00779-019-01361-7Licence: CC BY 4.0

http://phaidra.univie.ac.at/o:1078853Licence: CC BY 4.0

Cite this

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title = "Let{\textquoteright}s play on Facebook: using sentiment analysis and social media metrics to measure the success of YouTube gamers{\textquoteright} post types",

keywords = "Online gaming, Self-marketing, Sentiment analysis, Social media metrics, ANTECEDENTS, TWITTER, MOTIVATIONS",

author = "Flora Poecze and Claus Ebster and Christine Strauss",

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AU - Poecze, Flora

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AU - Strauss, Christine

PY - 2022/6

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KW - Online gaming

KW - Self-marketing

KW - Sentiment analysis

KW - Social media metrics

KW - ANTECEDENTS

KW - TWITTER

KW - MOTIVATIONS

UR - https://www.scopus.com/pages/publications/85077183295

U2 - 10.1007/s00779-019-01361-7

DO - 10.1007/s00779-019-01361-7

M3 - Article

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JF - Personal and Ubiquitous Computing

IS - 3

ER -

Let’s play on Facebook: using sentiment analysis and social media metrics to measure the success of YouTube gamers’ post types

Funding

Austrian Fields of Science 2012

Keywords

Access to Document

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Cite this