Positively valenced, calming political ads.: Their influence on the correspondence between implicit and explicit attitudes.

Positively valenced, calming political ads. Their influence on the correspondence between implicit and explicit attitudes.

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Original language	English
Pages (from-to)	72-82
Number of pages	11
Journal	Journal of Media Psychology: Theories, Methods, and Applications
Volume	25
Issue number	2
Publication status	Published - 2013

@article{cbb398bfae2046ee915d865f5fa74acf,

title = "Positively valenced, calming political ads.: Their influence on the correspondence between implicit and explicit attitudes.",

author = "Florian Arendt and Franziska Marquart and J{\"o}rg Matthes",

year = "2013",

language = "English",

volume = "25",

pages = "72--82",

journal = "Journal of Media Psychology: Theories, Methods, and Applications",

issn = "1864-1105",

publisher = "Hogrefe",

number = "2",

}

TY - JOUR

T1 - Positively valenced, calming political ads.

T2 - Their influence on the correspondence between implicit and explicit attitudes.

AU - Arendt, Florian

AU - Marquart, Franziska

AU - Matthes, Jörg

PY - 2013

Y1 - 2013

M3 - Article

SN - 1864-1105

VL - 25

SP - 72

EP - 82

JO - Journal of Media Psychology: Theories, Methods, and Applications

JF - Journal of Media Psychology: Theories, Methods, and Applications

IS - 2

ER -