| Original language | English |
|---|---|
| Title of host publication | Cases in Consumer Behavior |
| Editors | Gerrit Antonides, W. Fred van Raaij |
| Place of Publication | Chichester |
| Publisher | Wiley |
| Pages | 39-48 |
| Number of pages | 10 |
| Publication status | Published - 1999 |
Austrian Fields of Science 2012
- 501002 Applied psychology
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