Abstract
Granting skateboarding entry to the Tokyo Olympics was a strategic move to sustain interest in its flagship events among younger generations and new media consumers. This chapter provides more info on the sport of skateboarding and its prominence in Japan.
Original language | English |
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Title of host publication | Japan through the Lens of the Tokyo Olympics |
Editors | Barbara Holthus, Isaac Gagné, Wolfram Manzenreiter, Franz Waldenberger |
Place of Publication | London |
Publisher | Routledge |
Chapter | 34 |
Pages | 137-134 |
Number of pages | 4 |
ISBN (Electronic) | 9781003033905 |
DOIs | |
Publication status | Published - 1 May 2020 |
Austrian Fields of Science 2012
- 504027 Special sociology
- 602020 Japanese studies
Keywords
- Olympic Games
- Skateboarding
- Japan
- Tokyo 2020
- sport mega-event